Mission: Addison Design Firm brought me in as an animation/compositing project lead for the GE 2012 Annual Report video featuring Jeff Immelt.

Solution: Utilizing style frames based off their website design, we created a treatment that blended the video into their web page. Full of dots, we integrated the look with seamless compositing into the camera space, to draw attention to the many technological feats of GE products.

Client: GE
Studio: Addison
Creative Director: Richard Colbourne
Art Director: Gonzalo de la Ascuncion
Lead Compositor Animator: Jan Tompkins
Compositing/Animation: Chris Jeffries
Editor: Jay Gillespie
Producer: Marcie Heffron
Digital Strategist/IT Project Manager: Francis Rivera